A big and tasty summer campaign

The summer is almost here, days are long and the sun is shining. It’s also time for some brands to boost their sales throughout this important season. We recently launched a campaign together with Santa Maria, which we really like! And so do consumers as we see a huge interest in the campaign right from the start.

The campaign is live at:  https://tacosommar.se/  until the end of august 2019 (or as long as rewards last).

The campaign is live at: https://tacosommar.se/ until the end of august 2019 (or as long as rewards last).

Santa Maria - “Tacosommar”

A collect & get campaign where shoppers earn points for buying Santa Maria Tex Mex products. The rewards include branded towels, movie tickets, streaming services, Instax cameras, Coca-Cola, JBL headphones and more. Throughout the summer the campaign is exposed nationwide in Swedish grocery stores and digitally to drive traffic and engagement.

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Taco game to drive engagement and sign ups

A fun Taco game is included in the campaign, where consumers can earn bonus points and also win weekly prizes. The game supports the brand message and engages shoppers to spend more time with the brand.



A creamy game to drive yoghurt sales

We helped Valio in Sweden launch a digital game to drive sales of their creamy yoghurts! The game is communicated on-pack and online in order to gain maximum exposure and engagement.

Consumers can play the game for free for a few times and every week the best player wins a Vässla electric kick-bike! With the purchase of Valio yoghurt, the consumer gains more game plays.

The game is live on  https://kramapa.se/  until mid-august 2019.

The game is live on https://kramapa.se/ until mid-august 2019.